SEO Best Practices

SEO Brand Marketing Specialist

Five years ago, when Search Engine Optimization was still young and Bruce Clay’s famous Tech Tips page was still little known, the idea of hiring an in-house Search Engine Optimizer was far and none. With more Internet adoption year after year, thousands of companies either have someone learning in-house or they are outsourcing to reputable [...]

Full Story

Submit Business to BOTW.org

A quick search for the term “click here” in Google should prove just how important link building can be when it comes to SEO. If you peek into the source code of that Adobe.com page that appears first in the search results, you’ll discover that there is absolutely NO INSTANCE of this phrase, so the [...]

Full Story

Steve’s Top WordPress SEO Plugins

So you’ve installed WordPress, and have gone through all the best practices for optimizing WordPress for higher placement in the search engine results. What’s next? Keeping current, which is why we’re sharing Steve’s top WordPress SEO plugins to insure your plugin list is up-to-date with ours. WordPress SEO Plugins & Tools – August 30, 2009 [...]

Full Story

Top SEO Ranking Factors

This year, two amazing things happened in the Search Marketing industry, which opened the doors to knowledge webmasters and website owners have had to pay thousands of dollars to SEO Experts for. These two studies, created by icons in Search, can be called the Fundamentals of Local and Organic Search for 2009 and should be [...]

Full Story

Getting Around Age Verification

A friend of mine on Twitter PM’d me on a question about getting around age verification. A common website-level SEO problem most somewhat questionable websites have is protected content (or in the SEO world, gated content). Fishing around for ideas, I picked up some great tips from our friends at SEOMoz.org; fortunately I’m a PRO [...]

Full Story

Building an SEO Content Tracking Spreadsheet

So you’ve done all of your keyword research and have picked out the 30-500 pages of content you’d like to write over the next couple of years based on keywords that generate leads and sales, but none that generate ambiguous traffic, right? So what’s next? The next step in the Search Engine Optimization process is [...]

Full Story

How to Do a 301 Redirect in .htaccess

Redirection plays an important part in on-page search engine optimization, both at the website-level and at the web page-level. Having duplicate content on your website or possibly even on a different domain, could impact the power of the page hosting the content you want to appear at the top of Google, Yahoo! or MSN. Redirecting [...]

Full Story

SEO-Friendly Shopping Cart

This post was written for businesses who sell multiple products online. Our team of SEM Experts, has evaluated a number of SEO-friendly shopping cart solutions, including: SEO-Cart Ektron Volusion Site-Search-Architect Zen-Cart and many others We looked at criteria such as search engine-friendly URLs, integrated page-level best practices (titles, meta descriptions, headings, image nomenclature, file nomenclature, [...]

Full Story

Notifying Google of Website Maintenance

A good friend of mine who runs a web development blog recently sent me a great link to a post that describes the technical solution for notifying Google of website maintenance, which is important because if the Googlebot crawls through a link to a page on your website and gets a 404 error, it could [...]

Full Story

CTR and Title Tag Principles

One of the principles I discussed above involves the number of times your website appears for a given search term and number of clicks to your website(called an impression). The ratio of clicks divided by impressions is referred to as Click-Through Rate, or CTR. If searchers find your listing in the organic search results and [...]

Full Story

WordPress code and programming by WordPress Expert at minilibra.com.